PlayFrank underwent a serious revamp in 2016, transforming it from a sophisticated, very grown up online casino into a cute, cartoon site full of whacky characters. It’s not been so much a facelift, as a botox, boob job and face reconstruction. But has the re-brand made it more appealing? That will depend on your preferences of course but for us it’s a resounding ‘yes’. The new PlayFrank has a much stronger identity, led by the casino’s mascot and titular character Frank, who is always on hand to dish out some bonuses.

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UK PlayFrank Bonus

How Does PlayFrank Casino Look?

The vivid colours of the new site create a homely atmosphere and provide a stylist backdrop against which you can play an increasingly impressive selection of games. PlayFrank’s visuals place it alongside the likes of Thrills and Casumo, so if you like the look of those two online casinos, the chances are you will like PlayFrank too. That said, it’s not quite a full-blown adventure casino likes those two, although you can earn rewards by completing challenges. All that’s combined with a really simple layout, which emphasises ease-of-use. It’s a good combination.

If you don’t like the colour blue, it’s probably best to keep away. Frank himself is a cycloptic blue alien who wears a permanent smile despite some noticeable dental issues. He hangs around in blue rollercoaster, against a ubiquitous blue sky. It’s a summery look that’s not for the miseries out there. As long as you’re happy with the cuteness overload, PlayFrank is an attractive online casino that sticks in the memory.

Is PlayFrank Casino Easy to Use?

We think PlayFrank has struck just about the correct balance between adventure and simplicity. The important sections of the site are all easily accessible from the homepage and everything revolves around the grid. We’re always amazed by how many casinos cock up their filtering systems, but PlayFrank’s is refreshingly easy to use. It allows you to include or exclude as many providers as you like when looking for a game. You can also sort the games according to various other variables.

The customer support module sits separately but is a little let down by rather short opening hours (9am-7pm). Outside of those hours, you are left with little choice but to email. If human help isn’t at hand during those periods, you just at least have access to plenty of useful information around the site. We especially love how well PlayFrank explains their bonuses. There’s no attempt to mislead or confound. They even explain wagering requirements with the help of clear examples rather than hiding the information away in terms and conditions. Finally, PlayFrank host one of the most exhaustive list of deposit & withdrawal methods in operation so your bound to find your favourites. They process all withdrawals within 24 hours, which isn’t as impressive as some but isn’t bad either.

Which Games Can You Play at PlayFrank Casino?

PlayFrank has quietly gone about the task of building one of the most impressive games portfolios of any online casino. They now host more than 1200 different games from 9 different studios. NetEnt and MicroGaming are both well represented, along with the likes of IGT, Play n’ Go and NYX. It’s a bit of a who’s who of the best providers out there but excitingly there’s more to come. The PlayFrank powers have assured us that scores of other providers will be introduced soon including Leander, Edict and a number of boutique vendors. It’s ambitious stuff.

PlayFrank is heavily focussed on the video slot market so table and card game connoisseurs may feel a little neglected. There is a small live casino with 20 or so games but there are bigger live casinos elsewhere. Those online slots make the obvious lack of game type variation seem insignificant though, especially given that the collection promises to grow yet further.  They also stock 24 jackpot games, all of which are conveniently tagged so you can find them quickly. Progressive behemoths Mega Moolah, Mega Fortune and King Cashalot top the bill but the local jackpot selection is equally impressive.

The PlayFrank Welcome Bonus

Every player who registers and makes an initial deposit at PlayFrank can bag a hefty welcome bonus. In the UK, firstly, you receive a 100% cash match bonus up to a maximum value of £100. In other words, PlayFrank will double your first deposit and let you use it on any game of your choice. You opt in for the bonus using the ‘Bonus Choice’ dropdown list so if you want to play entirely with your own cash, you can do so.

The 100% bonus is pretty middling but PlayFrank back it up with a cracking bonus spins (these are like free spins but come with 40x wagering requirement) package that makes it a much more tempting proposition. Ok, so you get your free spins on old favourite Starburst so there’s nothing particularly unique there.

But 100 free spins is a hefty number and will let you get a taste for the casino. You receive the spins in tranches of 20 across five days so you’ll need to keep coming back. Some people will inevitably prefer their freebies in one lump sum but casinos often attach expiry periods to them anyway. You’ll need to wager your free spins winnings 40 times before withdrawing them at PlayFrank. We’d prefer that figure to be a little lower.

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Why Become a Regular Player at PlayFrank?

The reinvention of PlayFrank has created a much more interested player journey. It’s all led by little Frank, who will set you various challenges and reward you handsomely if you complete them. Many PlayFrank bonuses are personalised and tailored to suit your gaming habits, which is also a nice touch. Put simply, the more you play, the more you’ll discover. If you love your slots, it’s difficult to get bored at PlayFrank. The sizeable collection rewards regular browsing and this is a great casino to discover new games. Only the relatively short Customer Support opening hours could really put you off.

The PlayFrank Mobile Casino

Mobile players are given just as much importance as old schoolers at PlayFrank. You can claim your bonus via the mobile site and use it on a vast selection of iPad, iPhone and Android friendly slots. The site uses the same them as the desktop version and loads directly from the browser. The plentiful graphics and busy aesthetics probably contribute to the fact that casino does take a while to load on some devices.

Once you’re in it, it’s a cracking little site though. There are 268 games to play, depositing is easy and there is a customer support function for mobile players too. You can navigate seamlessly around PlayFrank’s mobile casino regardless of the size of your screen and a lot of thought has gone into the design. It’s the perfect companion to its desktop sibling.

Our PlayFrank Casino Verdict

The revamp has established PlayFrank as a much more visible presence in the online casino market. It has a strong brand and takes elements of both adventure casino gaming and the classic casino experience without ever feeling like it’s neither one thing or the other. It has a vibrant site, ever-increasing games selection and lots of bonus opportunities. That’s not to say there isn’t room for improvement. Customer support is only available for 10 hours per day for starters, and wagering requirements are a little on the high side. The positives already outweigh any negatives but PlayFrank has also shown an appetite for improvement. This relatively young casino looks set to be in it for the long haul and we’re looking forward to seeing where it goes from here. We’ll be sticking around to find out and recommend that you do too.

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